Location, Location, Location
What You Should Know…
written by Dave Hastings, CPDJA National President.
If you’re looking to buy property, any good Real Estate Agent will tell your choice of location is the number one factor to consider when it comes getting the best value from your investment.
What’s a better idea? Buying an Ice Cream Shoppe in a busy, high-traffic location where it’s always sunny and hot – or the North Pole?
Did you know that the same rule applies to where you position your DJ within your hall or venue?
An experienced Professional DJ knows the difference that proper room placement can make. They also know being in the wrong spot creates a whole list of easily avoided problems that are just looking for a place to happen.
A good DJ is actually an “Action Director” that does much more than just “play music”. Your DJ is your Audience Motivation Specialist, your Sound Specialist, and most importantly, they are the direct link between the right music - and your guests.
Is it worth taking the time to arrange your dance floor in advance to give your DJ the best chance of making the most out of your event? YES! Absolutely!
Why is it important that your DJ Entertainer be set up at the edge of the dance floor where the action is happening?
Here are the top 3 reasons:
1. Happy DJ’s Play Better Parties!
In order to direct the action, your DJ needs to be part of the action. Fun is contagious. In the right scenario, the party energy flows from your DJ – to your audience – and back to your DJ - where the energy is multiplied. It’s in your own best interests to have your DJ as excited about your party as your guests because of the direct emotional connection between how good your DJ feels about your event - and the final result. If they can’t “feel the energy” of the party, it affects their ability to keep motivated.
If you stick your DJ “somewhere over in the corner behind the tables” you make your DJ feel like an “after thought”. No one can achieve their maximum potential in a “No Win Scenario”. When you limit anyone’s ability to do their best from the very beginning, you effectively stack your own deck against success.
2. Controlling Sound Levels. Ensuring the Listening Comfort of Your Guests.
A. Imagine trying to effectively set a comfortable listening volume on your home stereo speaker system for people in a room on the 3rd floor of your home. It’s easy, if you’re in the room. Now, imagine trying to do the same thing while you’re operating the controls while standing in the basement - behind a closed door. If you adjust the volume so you can hear it properly while you’re in the basement, anyone in the room on the third floor is actually being blasted. Conclusion? If you can’t hear it, you can’t control it.
If your DJ can’t hear the sound on the actual dance floor, it makes it much more difficult to effectively control the sound in the room. When you set up your DJ on the edge of the dance floor, you dramatically improve your chances of reducing this common source of guest sound complaints.
B. Have you ever tried to talk to someone while you’re wearing headphones? When you can’t hear yourself, you naturally start to speak louder until you can hear your own voice clearly. The result is that you end up yelling – and you don’t even know it. If your DJ can’t hear their own voice when making announcements, their natural reaction is to speak louder.
C. Your DJ also has to hear specific parts of the music found in the middle and upper ranges of the sound spectrum to be able to blend their music. When they can’t hear this part of the music, it affects their mixing skills. A “Sound Monitor” can help with this, but it doesn’t fix all of the above issues.
D. Many DJ’s also set up their speaker systems directly beside the table provided for their equipment. They do this so they can hear what they’re playing. It’s also a safety issue as the shorter distance also means fewer cables in traffic areas, reducing the chance of someone tripping on a speaker cable or power wire. If you place guest tables between the DJ’s speakers and the dance floor, the guests end up “wearing” a sound system big enough to fill an entire dance floor – as headphones! If you want your guests seated near the DJ to leave early, this is a sure fire way to make them painfully uncomfortable and hasten their unhappy departure.
3. Approachable DJ’s Get Better Audience Interaction
When your DJ is at the edge of the dance floor, your guests feel much more comfortable about coming up with song requests. When you open the door for this process to take place, you break the “barrier” between the audience and your Entertainer. If you make it easy for your guests to talk to your DJ, the improved input from the audience can make a major difference on how well your DJ can program what they play to get the most out of your event.
Stick your DJ in “the corner” – and this becomes another barrier between your event – and success.
So, how do you easily avoid all of the above issues and end up with a much better celebration?
Talk to your DJ in advance and let them show you where they should be placed to get the most out of their abilities – and your audience. They will appreciate your concern, you’ll get the most out of what they can do, and everyone wins.
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